Training Courses Finder

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PC19

Delivering Effective Public Relations Communications

 5 days
· 22-26 Jul 18 (Dubai) · 03-07 Sep 18 (London)

This course will look at the principles and practice of public relations communications and will provide delegates with a wide range of skills and approaches to dramatically improve their knowledge and effectiveness in the workplace.

The course will have a strong focus on the challenges faced by marketing and PR professionals in the rapidly-changing landscape of the digital age.  It will focus on arming delegates with practical solutions to the challenges of communicating through social media, which can be an easily affordable and effective way to advertise and communicate with mass audiences.

At the end of the course delegates will be able to:

    • Understand the changing media landscape
    • Understand the relationship between PR, marketing and advertising
    • Deliver social media friendly communications
    • Enhance their press release writing skills
    • Build effective, coordinated online campaigns
    • Effectively present your PR campaign
    • Effectively evaluate the results of your PR campaign
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PR11

Developing Essential Public Relations Skills

 5 days
· 30 Apr-04 May 18 (London) · 30 Jul-03 Aug 18 (London) · 05-09 Nov 18 (London)

This programme focuses on the key principles of public relations practice, and on the challenges faced by marketing and PR professionals in the rapidly-changing landscape of the digital age.   Delegates will receive practical solutions to the challenge of communicating with impact, both internally and externally.  Taking a strategic approach to public relations, this course will give you a range of internal and external strategies to draw upon, with particular emphasis on social media and will provide delegates with expert guidance in how to effectively apply these skills to enhance their workplace performance.

At the end of the course delegates will be able to:

    • Develop PR strategy plans
    • Communicate your strategy to senior management
    • Make sense of big data, and understand its consequences for your organisation
    • Create effective social media campaigns
    • Deliver social media friendly communications
    • Enhance their press release writing skills
    • Effectively present your PR campaign
    • Effectively evaluate the results of your PR campaign
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ME2

Facing The Media (2 Days)

 2 days
· 10-11 Sep 18 (London)

This course will consist of practical skills based sessions which will empower delegates to present to the media with confidence and presence.  This course will enhance the key attributes required when delivering the organisation’s message in a confident and engaging manner while inspiring trust. Our dynamic and interactive approach will allow delegates to experience the challenges of facing journalists and TV interviews in a demanding and realistic environment, showing how to retain control and clarity while facing questions under pressure.

At the end of the course delegates will be able to:

    • Prepare for successful media interviews 
    • Take control in interview situations 
    • Present with greater personal impact 
    • Address media issues and awkward questions with greater confidence

 

 

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PS18

Creating High Impact Public Relations Strategies

 5 days
· 23-27 Jul 18 (London) · 16-20 Sep 18 (Dubai) · 19-23 Nov 18 (London)

The course will have a strong focus on the challenges faced by marketing and PR professionals in the rapidly-changing landscape of the digital age. It will equip delegates with the key skills and tools required to develop and implement a strategic approach to public relations, both internally and externally. Participants will look at practical ways in which a PR strategy can be created and will see how public relations should become an integral part of corporate strategy, to effectively manage an organisation’s reputation. This course will also explore communicating strategy and making decisions in uncertainty while ensuring that delegates can evaluate and measure the effectiveness of campaigns.

At the end of the course delegates will be able to:

    • Develop PR strategy plans
    • Communicate your strategy to senior management
    • Build an online media campaign
    • Create social media objectives
    • Understand the impact of social media
    • Communicate change internally
    • Effectively present your PR campaign
    • Effectively evaluate the results of your PR campaign
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SP15

Fundamentals of Supply Chain Management

 5 days
· 19-23 Nov 18 (London)

Modern organisations are maximising their performance by coordinating their internal activities with their suppliers to both; improve their capability to meet customer requirements and increase margins. This programme has been designed to study the main issues related to supply chain management, which will enable delegates to develop effective strategies for adding value and improving performance.

At the end of the course participants will be able to:

    • Understand and manage the key issues associated with supply chain management
    • Plan for cross-business coordination
    • Understating the difference between “JIT” process and Stock holding 
    • Measure the performance of key suppliers
    • Achieve best results in managing the supply chain
    • Identifying key performance measures
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P12

Effective Project Procurement Management

 5 days
· 02-06 Jul 18 (London) · 12-16 Nov 18 (London)

This programme examines the key challenges related to project procurement and will allow delegates to develop effective strategies to deal with these issues. Delegates attending this course will develop techniques and approaches to enable them to balance initial costs with lifetime costs, deal with and meet deadlines and obtain the value for money.

At the end of the course participants will be able to:

    • Understand and manage the key issues associated with project procurement
    • Design strategies to ensure value for money
    • Utilising the interpersonal skills to achieve results 
    • Creating a sourcing process 
    • Understand and manage the consequences of failure
    • Understating the legal issues of procurement management 
    • Achieve best results in project purchasing
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PP7

Best Practice in Managing Procurement

 5 days
· 23-27 Apr 18 (London) · 01-05 Oct 18 (London)

Good management is an essential for success in business and procurement itself requires particular skills and approaches to ensure success in defining and meeting an organisation’s requirements. This course studies the key issues in managing both ongoing and project procurement processes and helps to develop successful approaches for working with both colleagues and suppliers.

At the end of the course participants will be able to:

    • Understand and manage the key issues of management
    • Design strategies to develop and manage staff
    • Identify and mange risks 
    • Create contingency strategies to plan for uncertainties 
    • Develop appropriate procedures for the procurement function
    • Manage project procurement 
    • Achieve best results in procurement
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FN9

Finance For Non-Financial Managers (Commercial Financial Awareness)

 5 days
· 02-06 Jul 18 (London) · 03-07 Sep 18 (London) · 03-07 Dec 18 (London)

This course is designed to give delegates an introduction to business finance.  This will increase their impact on financial planning, budgeting and forecasting and allow them to contribute to their organisation's success by using financial concepts to make better business decisions.  The programme will explore the importance of financial information in business operations and management, and introduce delegates to key financial statements, the role of management accounting information in decision making and the role of budgeting in the planning and control process.  This course also explains and develops tools and techniques which will enable delegates to understand the business from both a financial and strategic perspective, as well as how business decisions will impact on corporate profitability. 

At the end of the course delegates will be able to:

    • To understand the role played by financial information in business operations
    • To understand how key financial statements are constructed and interpreted
    • To understand the key sources of management accounting information and its use in management decision making
    • To be able to make short and long term decisions using financial and management accounting information.
    • To understand of the budgeting process and it use in establishing management control
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F42

Strategic Financial Management

 5 days
· 30 Apr-04 May 18 (London) · 23-27 Jul 18 (London) · 01-05 Oct 18 (London) · 10-14 Dec 18 (London)

cpd certified

This course will enable delegates to understand and apply appropriate strategic financial management tools, evaluate financial management options and assess and evaluate proposed strategies in the context of management needs and organisational policies. 

This programme will cover the principles, techniques and skills involved in effective strategic financial management; delegates will receive an understanding of the impact of financial management on corporate risk and how to contribute more effectively to corporate strategy by taking a more proactive and forward-looking approach.

At the end of the course delegates will be able to:

    • Understand the link between financial strategy and business strategy
    • Contribute more effectively to corporate strategy
    • Understand how to manage working capital to reduce risk and increase profitability
    • Appreciate the relative merits of different sources of finance
    • Understand the link between capital structure and risk
    • Be able to appraise capital investment projects using a number of approaches
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F08

Effective Management Using Financial Performance Measurement

 5 days
· 16-20 Jul 18 (London) · 10-14 Sep 18 (London) · 05-09 Nov 18 (London)

This course explores the importance of linking performance measurement with company strategy to ensure a coherent approach to performance management.  The course will examine the use of both financial and non-financial measures, as well as the challenges of controlling divisionalized performance.  This practical and engaging course will also consider how performance monitoring and appraisal can be linked to employee motivation retention and development.

At the end of the course delegates will be able to:

    • Understand the link between strategy and performance management
    • Understand contemporary multi-dimensional approaches to performance measurement
    • Use a range of financial and non-financial indicators to manage performance
    • Develop appropriate performance monitoring frameworks in divisionalised contexts
    • Utilise performance indicators and performance motoring frameworks to develop, motivate and retain staff
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