Open Courses

Strategic Business Planning and Entrepreneurial Leadership

LE35

Introduction

This course has been designed to provide delegates with the tools and techniques required to successfully formulate, implement and monitor a plan for strategic growth.

It will also upskill delegates with the ability to innovatively generate ideas which can create business success.

Delegates will receive a roadmap to develop effective business plans and will be armed with the tools to strategically organise their process and people in order to deliver strategic goals in a volatile and ever-changing business environment.

They will also receive tools and understanding to develop internal resilience in themselves and others. This will create a culture that fosters a sustainable and collaborative approach to business. 

Who should attend

This practical course is designed for Senior Managers, Marketing Professionals, Board Executives and Directors who are actively involved in business planning. It will be of great value to those who want to positively impact the performance of the organisation by generating drive, innovation and creative thinking.

10 days

London | £8500

COURSE PROFILE

The formal structured business planning process

  • Types of planning and approaches
  • Strategic thinking vs. Strategic planning
  • Assess advantages and drawbacks of the formal planning system
  • Presenting strategic business plans interactively: ‘elevator pitch’, road maps

People, processes and strategy

  • Managing the dynamics of a VUCA World
  • The importance of Customer Experience
  • Analyse the efficiency of internal processes, technologies and tools
  • Creating an organisational chart to sustain business plans
  • Assessing internal team capabilities to prepare them for the future

Strategic direction and guiding priorities

  • Organic growth vs. mergers and acquisitions
  • Develop strategies for integration and specialisation: benchmark and maintain control
  • Determine future profitability and Mega Trends
  • Forecasting tools and techniques
  • Impact of disruptive innovation and contingency planning

Continuous business improvements

  • Identifying, evaluating and managing emerging risk
  • Scenario planning
  • The principles of agile organisations
  • Evaluating processes and monitoring growth 
  • Adapting business processes to constantly improve quality

Creating new market space and growth strategies

  • Formulating and executing new market strategies
  • Expand existing industry boundaries
  • Assessing growth through scaling, entry and innovation
  • Identifying profit opportunities of new markets
  • Maximising opportunities in a new market: the 7Ps of marketing

Preparing the organisation for growth

  • Evaluating current business plans and identifying the reasons for organisational change
  • Scanning the internal and external environment
  • Defining priority areas for change
  • Developing a strategy to meet the overall needs while fulfilling the triple bottom line
  • Testing the organisations readiness for change

Business Process Management

  • The 5 steps of Business Process Management (BPM)
  • Preparing and communicating the findings
  • Implementing feedback for organisational change

Building the right team for the change journey

  • Engaging key stakeholders to ensure change is delivered
  • Developing a team charter for success
  • Constructing a resistance management plan
  • Planning for and managing cross functional collaboration meetings

Planning and managing change

  • Understand the link between strategic and operational change
  • Taking action and implementing your change plan
  • Tracking and monitoring activities for alignment
  • Identifying problems and dealing with resistance and barriers to change
  • Dealing with conflict effectively

Sustainable change

  • Celebrating successes and wins in the organisational strategy
  • Praising and recognising people’s achievement publicly
  • Building a continuous improvement mind-set
  • Empowering staff to self-manage and process ownership
  • Planning future business transformations
SKILLS

At the end of this course, delegates will be able to:

 

  • Implement the five steps of business process management
  • Prepare for organisational change
  • Understand the impact of Shareholders and Stakeholders
  • Set organisational objectives
  • Plan and effectively manage the change process
  • Develop a team charter
  • Create a communication plan
  • Encourage cross-functional collaboration
  • Plan for sustainable change
  • Deal with resistance to change
  • Develop comprehensive strategies
  • Identify and mange risks
  • Plan for uncertainty
  • Develop and write a business plan
  • Identify and value opportunities
  • Create business forecasts
  • Design a structure for planning
  • Effectively assess profitability
  • Create innovative pricing models